CIVITAS cities try to influence travel behaviour through mobility management, which includes marketing, communication, education and information campaigns.
The aim of mobility management is to change attitudes and travel behaviour with the ultimate goal to create a new mobility culture.
Initiatives include for instance mobility management plans for companies to get employees to travel to work using sustainable modes of transport, and awareness-raising campaigns and educational programmes at schools.
Find here a full list of measures related to mobility management.
Join the thematic group on mobility management to exchange experience and knowledge on the topic!