Presentations and recording of segmentation webinar now online!
On 28 April, the Thematic Group on Mobility Management organised a webinar on segmentation techniques and the SEGMENT campaign in Utrecht, the Netherlands.
The webinar provided lots of inspiration for cities who want to start organising more targeted and thus more effective campaigns. The presentations and a recording of the webinar are now available in the resources section of the Thematic Group page.
Do you have good or bad experiences with segmentation? Questions, problems, golden tips? Let us know!